(For Petrol Pump Aspirants & Retail Fuel Industry)
Entering the petrol pump / retail fuel industry is not just about owning land or applying to an Oil Marketing Company.
It is a strategic, data-driven, and compliance-oriented business, where right knowledge at the right time decides success or failure.
This channel Sanki Designer is created to help you introspect deeply before investing.
🔍 BEFORE APPLYING FOR A PETROL PUMP, ASK YOURSELF:
1️⃣ Location Analysis – The Foundation
- Is your land urban, semi-urban, rural, or highway-based?
- Is it located on:
- National Highway / State Highway
- Major arterial road
- Sector road / city connector
- What is the visibility, frontage, and depth of the land?
- Is future road widening or access restriction possible?
👉 Wrong location = lifetime struggle
2️⃣ Traffic Study – Quantity & Quality
- What is the daily traffic volume (PCU / vehicles per day)?
- What type of traffic dominates?
- Cars & two-wheelers
- Commercial vehicles / trucks
- Local vs through traffic
- Are there intersections, U-turns, service roads, or slip roads nearby?
👉 Not all traffic converts into fuel sales
3️⃣ Competition Mapping – 10 km Reality Check
- How many petrol pumps exist within 5 km & 10 km radius?
- Which companies are already present?
- Are they:
- High-volume pumps?
- Newly commissioned outlets?
- What are their approximate sales figures (low / medium / high)?
👉 Oversaturated stretch = low margins
4️⃣ Sales Potential & Viability
- Is the location capable of:
- High-speed diesel sales?
- Regular petrol-dominated sales?
- Premium fuels?
- Is it suitable for:
- 24×7 operations?
- Truck-oriented sales?
- Urban commuter traffic?
👉 Every pump does NOT earn equally
5️⃣ Choosing the Right Type of Retail Outlet
You must clearly understand:
- Urban vs Rural vs Highway outlet
- Regular RO vs Model RO
- Standalone fuel station vs Wayside amenities
- Small format vs high-capacity outlet
👉 One size does not fit all
6️⃣ PSU or Private OMC – Strategic Choice
Ask yourself:
- Do you want stability or aggressive growth?
- Are you ready for:
- Higher compliance?
- Faster decision cycles?
- What suits your location better:
- PSU OMC (IOCL, BPCL, HPCL etc.)
- Private OMC (Nayara, Shell, etc.)
👉 Brand selection must match location dynamics
7️⃣ Rules, NOCs & Ground Reality
- Highway access permissions
- Road safety norms
- Service road & channelisation requirements
- Local authority compliances
- Long-term regulatory sustainability
👉 Ignorance of rules leads to rejection, delay & loss
🎯 PURPOSE OF THIS CHANNEL
Sanki Designer is here to:
- Break myths around petrol pump business
- Explain real ground-level challenges
- Share practical knowledge, not advertisements
- Help aspirants avoid costly mistakes
- Create a knowledge bank for the retail fuel industry
📢 If you are:
✔ A petrol pump aspirant
✔ A landowner planning monetisation
✔ An investor or dealer
✔ A student or professional in infrastructure
✔ Already in fuel retail and planning expansion
👉 This channel is for you.
🔔 Subscribe to Sanki Designer
Because right knowledge is the real fuel for success.